Peter Stone
TiME Consultant
Peter Stone (FLCM) is an award winning creative producer, sought after public speaker & presenter and passionate about all things ‘sound'. He has a track record of innovative and creative ‘firsts’.
Peter combines his deep knowledge and passion for creativity in unique ways. Initially trained as a classical pianist & composer at the Royal Academy of Music - winning two Lloyd Webber Piano Awards - Peter became the youngest examiner of the London College of Music. He then became a sound designer (Roland, Novation, Korg, Emagic), producer, composer and performer working with several top artists including Madonna, Kenny Rogers, Simply Red, Go West, Tony Hadley, Boys Own, Status Quo, Leo Sayer, Cliff Richard, UB40, Let Loose, Jon Parr and many other top artists.
He has written brand and advertising music for Coca~Cola, Samsung, Blossom Hill, Ford, DFS, Clear Blue, Vue, Warner Village Cinema, Quickstep, Motorola, Sainsburys, BT, Cosmo Girl, Wella, Saab, Granada, Pizza Hut, Universal, Easy Jet & many more international brands. He has also co-written/produced/programmed several top 10 chart hits.
Peter went on to use his extensive sound expertise to take charge of radio advertising production for Capital Radio Group. He helped develop what became known as the 'creative led sell', which was attributed to increasing the UK radio industry's market share by a huge 4%. His team also won several prestigious industry awards including Cannes Golds, Sony’s & Media Week prizes.
Peter has combined his intrinsic understanding of the role of sound/media in marketing and communications with his academic and scientific experience, to Co-Found GoCreate Academy. GCA have created the world’s first qualifications in areas such as Creative Radio Advertising, Vlogging, Podcasting and Mobile Film Making.